about Our Company
What We Do
Our company, A S Shoe Accessories Pvt. Ltd., is equipped with highly skilled professionals having more than 30-years of experience in Polyurethane Industry. ASSA Group is one of the leading manufacturers of Polyurethane System, Pigments, Lacquers, Varnish and Release Agents for Polyurethanes, shoe finishing chemicals and chemicals for leather industries.
- Certified Engineers
- Design in Quality
- Best Branding
- Expert Engineers
- Certified Engineers
Our Product Range
Polyurethane System for Footwear
We specialize in Polyurethane systems for various Footwear applications, namely PU DIP slippers, Open Sandals, Safety shoes, Unit Soles for Gents/ Ladies Footwear. Our systems have been designed to achieveView Grades
Auxiliary Chemicals for Polyurethanes
Auxiliary Chemicals are equally important as Polyurethane system since they impact the final outcome, look and feel of the finished product. ASSA has been committed to Provide consistent and quality Auxiliaries for the past 25 years to its customersView Grades
Leather Finishing Chemicals and Solid Waxes
ASSA is an agent for an Italian Companies “Industrie Chimiche Rindi S.p.A, Italy” to provide high quality Leather Finishes and Solid Waxes. Along with this we have developed our in-house products to match customer requirements. Given below details of imported and in-house products.View Grades
Automatic PU Rotary Machine for PU Soles/Slippers
Introducing Automatic PU Rotary Machine for Indian Market. Economically priced with Superb Quality & Service !
Are You Looking Great Solution For Your Company?
Our Team comprises of more than 25 skilled professionals looking after various departments such as Administration, Sales, Technical-R&D, and Finance fully supported by our dedicated labour force. It is because of this ‘Positively motivated Ecosystem’, that the company has earned reputation of a Focussed, Reliable, Quality Conscious Supplier.
Rakesh Kumar Rastogi
Founder & Chairman, ASSA Group
Education: M. Tech. from HBTI, Kanpur Diploma in Project Management from Punjab University, Patiala Born to a Lower middle class family, Shri Rakesh Kumar Rastogi aspired to set up a business legacy. His prudent management skills, dedication, Hard-work, Compassion for his team and Self Sacrifice led to the establishment of ASSA Group.
Managing Director, A S Shoe Accessories Private Limited
Education: B.Tech Electronics and Telecommunications from VSSUT ( Veer Surendra Sai University of Technology). A Highly skilled Professional of Polyurethane Industry, A great Mentor and an Excellent Friend. Joined ASSA in 1992 and since then, he has been Pioneering ASSA in the field of Polyurethanes. Serving as Managing director of A S Shoe Accessories Private Limited since 2012.
Director & CEO, A S Shoe Accessories Private Limited
Education: Bachelor of Engineering, Polymer Science and Chemical Technology Delhi College of Engineering (Now Delhi Technological University) Joined his company in 2013 after completing his graduation. Since then he has been tirelessly involved in streamlining the business operations. He played a pivotal role in establishment of the new PU manufacturing facility in Barhi and currently working as the Executive Head of the company.